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Founded as a piano builder in 1887, Yamaha’s importance to the world of electric guitars is huge.
Beginning with its S Series, later renamed SG, in the mid-‘60s, Yamaha electric guitars established a reputation for value. The introduction of the RGX and RGZ series, in 1987, cemented that reputation and established Yamaha electrics as among the top choices for professional guitarists. Playability, reliability and tone quality were hallmarks of these guitars that endeared them to the likes of Ty Tabor, Rik Emmett and Blues Saraceno.
Later Pacifica models, styled after Fender’s Stratocaster and Telecaster guitars, also grabbed the attention of serious musicians such as jazz fusion master Mike Stern.
For beginner guitarists and seasoned professionals, Yamaha continues to offer outstanding value in electric guitars and is one manufacturer you should seriously consider the next time you are in the market for an electric guitar.
Big. Yamaha is really, really big. It would be difficult to imagine that, with its long-standing global presence, many people weren’t aware of Yamaha’s many diverse products, from musical instruments and motorcycles to sporting goods and home audio equipment. In the 1990s Yamaha even supplied the high-output V6 engine for Ford’s Taurus SHO.