Fender to Induct James Jamerson and Masamitsu "Mike" Yamano into Fender Hall of Fame

Press release
Source: FMIC

Fender Musical Instruments Corp. (FMIC) is proud to announce the Fender Hall of Fame class of 2009, which includes legendary Motown bassist James Jamerson and Japanese entrepreneur Masamitsu “Mike” Yamano. The 2009 class will be formally inducted during the Fender Hall of Fame Induction Ceremony on August 7, 2009 held at the Tempe Center of the Arts in Tempe, Ariz.

The creation of The Fender Hall of Fame in 2007 marked the beginning of an annual celebration of artists, innovators, leaders, and historically significant contributors to the Fender legacy. Fender is committed to commemorating and keeping these individuals’ memories alive to serve as inspiration for music-lovers throughout the world.

“FMIC is delighted to celebrate our third-annual Fender Hall of Fame event honoring two incredible contributors to music history,” said Bill Mendello, chief executive officer and chairman of the board for FMIC. “These two men comprising the class of 2009 represent what Fender is all about—passion and innovation both musically and professionally. It is a privilege to officially inaugurate these men into the Fender Hall of Fame.”

The event will take place from 4 – 5 p.m. at the Tempe Center for the Arts, located at 700 W. Rio Salado Parkway, in Tempe, Ariz. A video presentation will first be featured detailing each individual’s lifetime achievements and contributions to FMIC. Company representatives and members of the nomination committee will then induct the class of 2009 into the Fender Hall of Fame. In addition, throughout the precession, a band comprised of current Fender employees will provide musical entertainment.

ABOUT THE INDUCTEES:

Renowned Motown recording artist James Jamerson has been referred to as the father of modern bass guitar, making a revolutionary contribution to multiple musical genres. Playing his legendary 1962 Three-Color Sunburst Fender Precision Bass, known as "The Funk Machine," Jamerson made his historical mark in the 1960s and ‘70s. From his days with the Motown studio band “The Funk Brothers,” to recording numerous movie scores and TV themes, Jamerson exhibited an assortment of talent that many musicians only dream of. James’ distinguished talent is demonstrated through his extensive body of work with artists such as Smokey Robinson, The Temptations, Stevie Wonder, The Supremes, and Marvin Gaye. With a large repertoire of number one hits and performances, Jamerson popularized the role of bass guitar through his often improvised musical genius. James Jamerson’s lifetime achievement can only be described as unprecedented, and his loyalty to his Fender bass – iconic.

Attributed to the resurrection of the Fender brand, Masamitsu “Mike” Yamano is considered a hero for his unwavering support of FMIC. After joining his family’s business in 1960, Yamano witnessed the foundation of Fender’s relationship with Yamano Music Co. Ltd. in Japan. More than a decade later, Yamano continued his company’s commitment to strengthening Fender’s global presence as the third president of Yamano Music. It was in 1985 however, that Yamano made an unforgettable impact on FMIC. At a time when Bill Schultz and a small group of investors had recently acquired the ailing brand from CBS, Yamano stepped-in and provided a much-needed helping hand. It is because of his support that the Fender legacy was able to uphold and continue into the future. Yamano’s relationship with Fender extends from the era of Leo Fender to that of Bill Schultz, demonstrating his long-term commitment to the brand. FMIC would not be what it is today without Yamano’s investment and belief in the quality of Fender.

About Fender Musical Instruments Corporation

Fender Musical Instruments Corporation (FMIC) is the world’s leading guitar manufacturer, and its name has become synonymous with all things rock ‘n’ roll. Iconic Fender® instruments such as the Telecaster®, Stratocaster®, Precision Bass® and Jazz Bass® guitars are known worldwide as the instruments that started the rock revolution, and they continue to be highly prized by today’s musicians and collectors. FMIC brands include Fender®, Squier®, Guild®, Gretsch®, Jackson®, Charvel®, SWR®, EVH®, Tacoma®, Olympia® and Brand X®. For more information, visit www.fender.com.

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