ArtGuitar Unveils the AG RiffMaster Limited Edition Guitar Controller for Playstation 2

Press release
Source: Reverb Communications

ArtGuitar®, a leading designer of innovative custom paint and technology for guitars, announced today plans to release the limited edition AG RiffMaster™ Guitar Controller, a genuine life-size Peavey® guitar modified for play with guitar based music videogames on the Playstation®2 computer entertainment system. Under license by Signatures Network, the limited edition item will showcase ArtGuitar’s unique paintings featuring several iconic rock bands on Signatures Network's roster, including KISS, Pantera and Lynyrd Skynyrd.

ArtGuitar is best known for its patented process that digitally paints images onto real guitars, transforming the instruments into collectible masterpieces. Using the same state-of-the-art technology, ArtGuitar and Peavey® will bring exclusive, limited edition designs to a guitar controller for the first time. For this holiday season only, each design displayed on the body of the AG RiffMaster™ Guitar Controller will feature a limited edition image of a rock band or artist. Unlike other custom paint jobs, the ArtGuitar image lasts as long as the guitar because it is painted on using a quality finish that contains the same properties as the original paint on the guitar and is followed by a professional clear coat and buffing by the luthiers in the Peavey® Custom Shop.

“We’ve partnered with Peavey Electronics to take gaming to a whole new sophisticated level,” stated Steve Spurgeon, CEO of ArtGuitar. “From the moment you pick up the AG RiffMaster™ Guitar Controller you will find yourself immersed in the truest rock n’ roll videogame experience around, and you’ll never want to go back to those plastic guitars again.”

The limited edition AG RiffMaster™ Guitar Controller features the sleek outer shell and weight of a real Peavey® guitar, providing the most authentic music videogame experience possible. Crafted from natural rosewood, the neck features five colored fret buttons located amongst real frets and position markers on a genuine fingerboard. The solid strum bar is strategically placed above the pickup and allows players to transfer smoothly from note to chord without missing a beat, while the whammy bar features a tight, smooth spring. The guitar strings have been removed, but the headstock of the AG RiffMaster™ Guitar Controller still sports real tuning pegs for an added visual appeal.

ArtGuitar has partnered with well-known instrument manufacturer, Peavey® Electronics, to launch the AG RiffMaster™ Guitar Controller. Under the deal Peavey will manufacturer the guitar controller while ArtGuitar will create the guitar’s limited edition, custom artwork and distribute the product.

The limited edition AG RiffMaster™ Guitar Controller will be released Holiday 2007 and is available for pre-order now at http://www.artguitar.com. Choose from 11 different designs featuring iconic bands KISS, Pantera and Lynyrd Skynyrd. More designs and artists will be announced in the coming weeks. For more information on ArtGuitar or to pre-order your AG RiffMaster™ Guitar Controller please visit www.artguitar.com.

About ArtGuitar®:
ArtGuitar®, based in Niwot, CO specializes in custom artwork for electric and acoustic guitars. Its patented process uses a quality paint finish to lay original images onto each guitar, transforming the instrument into a true masterpiece. ArtGuitar® designs are currently available for customized guitars from Peavey®, Fender and Gibson. The company also pioneered the world’s first videogame guitar controller crafted from a genuine guitar with the introduction of the limited edition AG RiffMaster™ Guitar Controller. To learn more about ArtGuitar® or its products please visit: www.artguitar.com.

About Peavey® Electronics:
Founded in 1965, Peavey® is one of the world's largest manufacturers of musical instruments and professional sound equipment. Peavey has earned more than 180 patents and produces more than 2,000 products, which are distributed throughout the United States and to 136 other countries.

Peavey® revolutionized guitar-making in the 1970s with the first guitar built using CNC computer-controlled machinery, which bridged the gap between the vintage and modern eras in guitar-making. At the new www.PeaveyCustomShop.com, musicians can now personalize their guitars with any JPEG image or graphic, and also choose from more than 16 million color and feature options. To find out more, visit www.peavey.com.

About Signatures Network:
Signatures Network is the leading entertainment licensing and merchandising company, holding the merchandising and marketing rights to more than 125 top celebrities, lifestyle brands, and entertainment properties including: Black Sabbath, Ozzy Osbourne, The Beatles, ZZ Top, Kiss, The Who and many others. For more information, please visit www.signaturesnetwork.com.

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