Fishman Ships Aura Imaging Pedal/Loudbox POP Demo Stations

Press release
Source: BRAINSTORM Thought Provoking Communications

Fishman Aura Imaging Pedal/Loudbox POP Demo Stations

The unit was designed to the width of an acoustic guitar and just over 5 feet tall to optimize its use of space in retail stores.

Fitted with a top header graphic that explains Fishman’s Aura Acoustic Imaging Technology in simple, graphic terms, the Demo Station allows customers to try Aura Acoustic Imaging Pedals with the Loudbox 100 acoustic amplifier, which is mounted at the bottom of the display.

Four Aura Pedals–– Dreadnought, Orchestra, Jumbo and Nylon–– are on the demo station to provide customers with the widest variety of options in terms of acoustic guitar types. A guitar cable and a literature holder complete the presentation, making the display sleek, retail ready, and self-merchandising.

The goal of the POP is to have customers experience Aura Technology first hand while generating interest in the company’s Loudbox amplifiers. It will also allow those shopping for an acoustic/electric guitar to plug in and hear it amplified at optimum quality levels before making a final purchase.

Construction is modular, allowing for further expansion and re-fitting as Fishman introduces an ever-growing variety of new products in the Toneshaping category.

About Fishman
Widely recognized as the premier designer and manufacturer of acoustic amplification products, Fishman products are found in the hands of many of the world’s top acoustic performers. Founder Larry Fishman’s innovative and unique approach to engineering and building amplification products over the past 25 years has led to the granting of twenty-seven patents. Today Fishman products are sold both to original equipment manufacturers and to the music-playing public through a worldwide network of musical instrument dealers and distributors.

Fishman is located at 340 Fordham Rd., Wilmington, MA 01887. The telephone number is 978-988-9199. For more information, please visit www.fishman.com.