Gibson Guitar Creates Environmentally Friendly Live Earth Acoustic

by Staff.

Gibson Guitar has announced a global relationship with Live Earth in the campaign to combat global warming and the creation of 25 exclusive, environmentally-friendly custom guitars with the Live Earth logo emblazoned on the front. The limited edition acoustic guitars will be signed by artists performing at the official Live Earth concerts on July 7, 2007, and, ultimately, auctioned off to benefit Live Earth and the Alliance for Climate Protection.

The round shouldered dreadnought Live Earth Guitar is based on the J-45 Gibson acoustic. It displays the Live Earth logo and all graphics were placed on the guitar then coated with a high gloss finish. The body and neck of the guitar are constructed using rainforest friendly, FSC Certified Mahogany. The Live Earth Gibson Acoustic Guitar also comes with its own hardshell case and a built-in pickup and preamp.

“The Gibson custom designed acoustic guitars represent the ultimate combination of music and environmentally conscious practice that is in line with our Live Earth messaging,” said Kevin Wall, Founder and Producer of Live Earth. “Music has the universal power to unite cultures and we will focus that energy on July 7th to motivate people all over the world to take action to combat global warming.”

Gibson Acoustic is providing the custom made guitars designed for Live Earth incorporating both FSC certified body and neck and the Live Earth and its SOS campaign design elements. The guitars will be placed across the globe at each of the concerts on July 7, 2007. Many of the artists performing at these concerts will sign the guitars as part of their support for the Live Earth event, the SOS campaign and the fight against global warming. At the culmination of the Live Earth events, the guitars will be auctioned off on eBay to raise additional funds for the Alliance for Climate Protection.

According to Henry Juszkiewicz, Chairman and CEO of Gibson, “Gibson Guitar finds it a privilege to work with Live Earth to combat global warming as the event’s official partner. Live Earth is a great opportunity for activists, musicians and organizations alike to draw attention to the impact of Global Warming. Gibson Guitar, and its philanthropic arm, Gibson Foundation, are dedicated to supporting the cause for climate protection and the creation of these environmentally friendly guitars.”

Gibson Live Earth Acoustic Guitar. Photo by Pasha.